Turn everyday grocery purchases at Sobeys Liquor into instant savings at the checkout with AIR MILES Cash.
Plus earn AIR MILES reward miles with each purchase.
Ways to Earn Miles
at Sobeys Liquor
Just use your AIR MILES Card when you make your purchases at Sobeys Liquor and you'll earn 1 AIR MILES reward mile for every $20* you spend. Plus, earn AIR MILES Bonus Miles on thousands of products featured in our flyer and in-store.
Get exclusive digital offers directly from Sobeys when you download the Sobeys Liquor App and add your AIR MILES card number.
Get our weekly Sobeys Liquor E-flyer email sent right to your inbox with additional AIR MILES Bonus Offers
Enroll Now
Get an AIR MILES Collector Card. If you're not yet a Collector enrolling is easy.
Already a Collector?
Check your balances and see how close you are to a reward.
Have a Question?
Check out these FAQs and you just may find the answer.
AIR MILES Collectors have two ways to use their Miles
Collectors can use Miles
towards their everyday
grocery purchases.
95 Cash Miles = $10 off your purchase
Collectors can use Miles towards travel, merchandise and more.
Choose the one that makes you happier, or go for a mix of the two. The choice is yours.
*Earn 1 AIR MILES® reward mile for every $20 spent cumulatively Sunday to Saturday in Sobeys Liquor locations in Alberta and Saskatchewan. Offer excludes taxes, deposits, environmental charges, and any other goods or services which are non discountable or excluded by law. **Redeem AIR MILES reward miles in the AIR MILES Cash balance of your AIR MILES Collector Account in increments of 95 reward miles for $10 off your purchases at participating AIR MILES Sponsor locations to a maximum of $750 per day. You must first activate your Collector Account by setting your balance preference to allocate some or all of the reward miles you earn after activation to your AIR MILES Cash balance. Visit airmiles.ca/cash to learn more. You must have accumulated sufficient reward miles in the AIR MILES Cash balance of your Collector Account in order to redeem reward miles towards your purchases at participating Sponsor locations. Purchases are required to accumulate reward miles. You must inform the Sponsor that you want to redeem reward miles and present your Collector Card at time of purchase. All Rewards offered are subject to the Terms and Conditions of the AIR MILES Reward Program, are subject to change and may be withdrawn without notice. For complete details, visit airmiles.ca. ***All Rewards offered are subject to the Terms and Conditions of the AIR MILES Reward Program, are subject to change and may be withdrawn without notice. To redeem for Travel and/or Merchandise Rewards, you must have accumulated sufficient AIR MILES reward miles in your Dream Balance. Some restrictions may apply. Quantities may be limited. Collectors must pay taxes, fuel surcharges and other applicable charges and fees on air, hotel and car rental Rewards. Travel Rewards may be subject to a minimum advance booking and availability from participating Suppliers. No cancellations, exchange or refunds for tickets, certificates or merchandise once booked or ordered. For complete details, visit airmiles.ca or call the AIR MILES Customer Care Centre at 1-888-AIR MILES ®™ Trademarks of AM Royalites Limited Partnership, used under license by LoyaltyOne, Co. and Sobeys Capital Incorporated.
